MagMod has designed a series of light modifiers that frees your on-camera flash from use of tapes, glues, and other adhesives by using magnets to secure the modifier to the unit. The MagMod system uses the "MagGrip" elastic, one-size fits-all band to stretch around nearly every professional hot-shoe flash made and allow a bevy of accessories to be used. The revolutionary MagGrip is designed to provide a quicker, easier, and stronger attachment method for speedlite flash modifiers by eliminating the need for noisy velcro, sticky adhesives, and bulky straps through the magical powers of magnetism to attach our MagGrid and MagGel flash modifiers. Two small, yet very powerful rare-earth magnets make a strong, instantaneous, quiet, secure, and invisible connection between MagMod lighting modifiers, each and every time. The MagGrip is molded from a single piece of silicone rubber, which means no more pieces to lose and no more velcro nonsense. The elasticity of silicone rubber will never fade or weaken after time, and is incredibly resilient against breaking and tearing, as well as heat, chemical and idiot proof.